Domain Authority refers to the “authority” of a domain or website. This authority is assigned by search engines. If the Domain Authority of a domain is high, it means that the domain is successful, and is likely to get listed in SERPs (Search Engine Result Pages). From this, we can understand that Domain Authority is closely related to how well a website or a webpage does, and paying attention to it is essential.

Keyword Density:

Keyword density basically refers to the number of times a “keyword” is mentioned in a webpage. When searchers search for things in Google or other search engines, they do it by using big and important words related to the topic they are searching for, which help them get results revolving around what they want. So, by using the keywords that they are searching for, you are indirectly telling search engines that you are a reliable source of information for the searchers, and the engines then recommend your webpage via search results, which will in turn help you gain Domain Authority. You can make your website dense in keywords by putting yourself in the searcher’s shoes and thinking about what searchers might search to get to your site.

Meta Descriptions:

Meta Descriptions are basically summaries of webpages and websites. They help us understand what a webpage or site is providing. This is extremely important because meta descriptions not only help visitors and searchers know what information is being offered by you, but they also help search engines know the same. So, when a meta description of a site or a page matches with the searcher’s wants, search engines recommend the site/page to them.

Mobile Friendliness:

Mobile Friendliness decides how good your webpage or site is on a mobile phone. If your mobile friendliness is bad, users using their phones to access your website will definitely not have a good experience. Bad mobile friendliness may mean that big chunks of pages get cropped out, or that much of a site becomes inaccessible. Test your web pages on all devices, including phones, to make sure that mobile-friendliness is fine.

First, click here. This will take you to the Domain Authority Checker. In the text box given, add up to the URLs of your desire. After adding your URLs, click on “Submit”. You will be able to see the Domain Authority of your added domain/s.

What is Page Authority?

Page Authority refers to the “authority” of a webpage. This authority is assigned by search engines. If the Page Authority of a web page is high, it means that the webpage is successful, and is likely to get listed in SERPs (Search Engine Result Pages). 

Are DA and PA the same?

The differentiator between DA and PA is that DA refers to the authority and success of a domain or website, while PA refers to the authority of just a singular webpage. 

Where do I find my Domain Authority?

You can find a domain’s authority by using our online tool, Domain Authority Checker. The tool is free of charge and easy to use, so you don’t have to worry about spending your precious time and money. The steps on how to use the Domain Authority Checker are given above.